TopClass Events

Non Dues-a-Palooza Monthly Expert Series

Written by Debbie Willis, MBA | Jun 29, 2021 4:00:00 AM
Revenue Success from Scratch

Join Michelle Brien, VP of Marketing & Product Strategy for TopClass LMS by WBT Systems, as she interviews William Hold, President and CEO of The National Alliance of Insurance Education and Research, to learn more about their strategies to generate non-dues revenue from continuing education and certification.

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Michelle will explore with Will how the National Alliance continues to innovate and develop new education offerings for their industry and ask Will to share some tips and insights with associations that want to grow non-dues revenue from their education and certification programs. Join the Non Dues-a-Palooza team on our next Monthly Expert Series! As always, upon completion, you will receive One (1) CAE Credit Hour. This event takes place on June 29, 1pm Central Time / 2pm Eastern Time

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One Association's Story

The National Alliance used to offer 100% classroom-based, in-person training and over the past 5-10 years, has undergone a digital transformation and changed their business model from providing education to individual learners to selling education to their corporate members. Learn how they saw an opportunity to grow their non-dues revenues by selling education and training directly to employers within their industry.